A Systematic Way to Build Outcome-Backed Ventures

Four phases. Governed execution. Reusable playbooks. Built for enterprises that need results.

Four Phases to Outcomes

Each phase has clear gates, artifacts, and success criteria. No guesswork.

01

Opportunity Assessment

Qualify champions & problems worth building.

View Phase
02

Funding Validation Framework

Prove solution, feasibility, and economics.

View Phase
03

Build Company

Ship MVP, stand up company, land first revenue.

View Phase
04

Scale & Exit

Graduate to independent ops; studio shifts to board role.

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Phase 01: Opportunity Assessment

Qualify champions & problems worth building. Validate that the champion, pain, and path to revenue are real. We score domain expertise, reach, identifiable pain, economic impact, timing, ARR potential, capital risk, time to capital, horizontal potential, and founder readiness.

Selected Artifacts

  • Tool Catalog (Catalog.md: tool name, purpose, access link)
  • Templates: One-Pager, Opportunity Scorecard, Runbooks index
  • Champion Profile & Domain Assessment
  • Market Timing & Competitive Analysis

Scorecard (excerpt)

Domain Expertise (1-10)
Champion's depth in problem space
Economic Impact (1-10)
Quantifiable business value
Request Access to see full scoring rubrics and detailed notes.

Outcomes

Go/No-Go with rationale; prioritized risks; champion profile.

Talk Through a Live Opportunity

Phase 02: Funding Validation Framework

Structured gates across Solution Validation, PoC, Technical Feasibility, and Economics to earn funding and staff allocation. Each gate has pass criteria and artifacts.

Solution Validation

  • ≥70% pain validation
  • ≥3 customer next-step commitments

Proof of Concept

  • Scope ≤1 week, measurable outcomes
  • User value signal >50% WTR

Technical Feasibility

  • No fundamental blockers
  • Compliance risk cleared
  • MVP ≤3 months by small team

Cost & Economics

  • ≥2 paid pilots
  • ≥3x LTV/CAC path
  • ≥1 design partner/funder

Selected Artifacts

  • Customer interview notes (redacted)
  • PoC success metrics template
  • Architecture spike notes
  • Compliance checklist outline
  • CAC/LTV model schema
  • Design-partner LOI shells

Outcomes

Green-light to Build or archive with reasons.

Review the Validation Gates

Phase 03: Build Company

Ship a telemetry-instrumented MVP, stand up the company, assemble founding leadership, ignite GTM, and prepare finance/ops for real revenue. OutcomeOS™ orchestrates multi-step work with receipts/approvals, rollback safety, and enterprise permissions.

Product Build

MVP + agents + CI/CD + usage telemetry

Founding Team

CEO/operator, roles, equity, vesting

Legal & Governance

DE C-Corp, IP assignment, board cadence

GTM Activation

ICP, messaging pillars, founder-led pipeline, KPIs

Finance & Ops

Banking, budget, billing, 12-mo forecast

Metrics & Telemetry

Activation/usage/NPS dashboard

Design Partner Execution

Pilot, feedback loop, expansion path

Compliance & Risk

AI/privacy checklist, terms/privacy, insurance

Exit Gate

Independent within 30 days, Paid signal, Team in place

See Build in Practice

Phase 04: Scale & Exit

Graduation ≠ liquidity. Transition from studio-supported build to independent operating company. "Exit" = graduation; studio moves to board role + long-term equity.

Finance Runway/Profitability

12+ months runway or path to profitability

CEO + Exec Team

Leadership team capable of independent operation

Repeatable GTM

Proven sales process and customer acquisition

Stable Product

Production-ready with minimal technical debt

Weekly Metrics

KPI dashboard and regular reporting cadence

Governance Cadence

Board meetings and investor relations established

Outcomes

Green-light to Build or archive with reasons.

Discuss Graduation Criteria

Credibility & Fit

OutcomeOS™ proof-points and studio advantages that deliver results.

OutcomeOS™ Proof-Points

  • Execution-ready across CRM/ERP/HR/Finance
    Enterprise system integrations
  • Receipts/approvals
    Audit trail for every action
  • Gated steps & rollback
    Safe deployment with recovery options
  • Outcome-driven metrics
    Track and validate performance for every automated workflow.

Studio Advantages

  • Speed
    90-day MVP delivery
  • De-risking
    Systematic validation gates
  • Systematic playbooks
    Reusable, proven processes
  • Networked expertise
    Access to specialized operators